The Apple Watch was announced 6 months before its commercial release. In order to prototype interactions before having access to the hardware, French startup Capitaine Train built a cardboard prototype.
Prototyping.club/ Capitaine Train - Apple Watch Prototyping
Case studies in prototyping
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"We strapped it to our wrist with a rubber band, and inserted a strip of paper where we drew the messages we were thinking of. We had to find out what we could do at this screen size."
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